A recent mobileVision study has revealed that Digital Customer Care is on the strategic priority agenda for corporations. Consumers increasingly prefer digital interactions when looking for customer support. Especially social media develops as a key interaction channel, Facebook’s messenger, Twitter’s Direct Messenger and WhatsApp for Business are on the uptake for consumer interaction. Dedicated customer service apps, AI powered chat bots, online chats are on the implementation agenda. However, Digital Customer Care still needs to be promoted and functionalities further upgraded. Read more in enclosed brand new study: mobileVision Digital Customer Care Best Practices
0 Comments